How the student demonstrates and extends what has been learned. 

Cause students to think about, apply and expand on key understandings and skills.

Product assignments should cause students to rethink, apply, and expand on all the key concepts, principles, and skills of the unit (or segment of learning) .

Product assignments should necessitate and support creativity.

   By using structures such as timelines, check-in dates, and process logs, ensure that students actually use the entire block of time allotted to the product. Zap procrastination!